Californian white sage is a type of incense that is used to cleanse and purify. High quality Californian white sage bundle from Juniper Ridge. Juniper Ridge started from a farmers market at Berkeley, California in 1998. Everything they make comes from the mountains or the deserts of western USA. Juniper Ridge are obsessed with natural aromatics and also with the preservation of the wilderness. All of their aromatics and herbs are always sustainably and responsibly harvested and 10% of their profits goes to prevent western wildernesses. They never kill the plants they harvest. They instead prune larger shrubs and trees that respond well to pruning. They often revisits the same plants as previous years to check up on them. For the sages they always trim the clusters at the green stem, above the woody section. Harvesting this way means two or three new clusters will appear the next year where you harvested one.