With everything your chain goes through, with all that gets thrown at it during a ride, you need a specially formulated chain cleaner to keep it at its best; the cleaner it is, the more efficient your chain will be. Suits direct or device application.
Pour Gumchained Remedy directly into your chain cleaning tool, or onto a chain cleaning sponge. Clasp the sponge or device around the chain and turn the pedals backwards for 30-60 seconds. Dry chain with clean cloth, then re-lube entire drivetrain. N.B. For heavily soiled chains, use neat. For regular cleaning, dilute with water 1:1 (half chain cleaner, half water).